Theatre & Films Productions


Man has two sets of needs. His need as an animal to avoid pain and his need as a human to grow psychologically.

-Frederick Herzberg, Work and the Nature of Man, World Publishing, London 1966


What is talent and who is a talented person? Everybody. Everyone has talent. The only problem is to be sure that everyone can give you this talent so that you can use it.

-Jean Francois Cottin, The Talent Intensive Organisation, Pitman, London, 1993


Ultimately, whatever the form of economic activity, it is people that count most

– Lord Sieff, On Management: Marks and Spencer Way, London 1990

Well, yesterday we had the opportunity at the University to talk with our HRM Lecturer. It was the first time we entered his office and believe me, it was really impressive. The most interesting stuff during the conversation is his pragmatism together with application of knowledge and as well of sarcasm. But truth is, whatever he said was absolutely true:

Demain ler zot pu ale travail, zot pu travail r dimoune. B ler ban problem lever, la plupart problem c’est avek mentalitE dimoune. Et dan HRM, what do I teach you? To understand people because you have to work with them. Indeed, whatever field you will go, Finance, IT, it deals only with application but HRM instead deals with people, it is a very interesting topic because you get to learn about people.

For me, personally, this was very motivating.

I present the management reading I have just done which is instill with the lecturer’s quote:

We are in an era of knowledge workers, and this requires policies to which motivate employees to think out of t heir own solutions to the problems they face at work.

The thesis of Frederick Herzberg remain: people are motivated by exciting work, by challenge, by being given opportunities for personal development, rather than money, which at best stand as a symbol for recognition.

While efficiency (i.e savings on non-essentials) may be marginally improved by performance-based schemes, there is no evidence to suggest that surgeons are more careful when on a performance bonus, or that teachers take more care of the children at school if they are promised more money.

However at a time of low-inflation, when there is an automatic pay rise, only improvements in productivity are likely to generate pay increases.

Last but not the least,

To know people, how they react, change, develop and what motivates them, angers them, stimulates them and challenges them should be the core of HR work. The technical details of policies and employment laws and contracts are only one side of the HR coin. To be able to use these instruments of policy effectively, knowledge and understanding of people at work stands as the cardinal virtue.

Shaun Tyson, Emeritus Professor of Human Resource Management, Cranfield School of Management, Cranfield University, Bedfordshire, England.

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