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Posts tagged “Open Source

eCommerce taking off in Mauritius

eCommerce in Mauritius - eShopping, internet banking Mauritius, online buying in Mauritius

In Mauritius cyber – island, we are offered the facilty of internet and mobile banking by our local banks (Mauritius Commercial Bank (MCB) and State Bank of Mauritius (SBM) for instance)

However, no promising signs of eCommerce in Mauritius are yet seen i.e Purchasing of goods online at a local shop and the product being delivered at your door. In an island as small as Mauritius, with careful logistics planning we could expect delivery within 48 business hours. And online payment being made available through the secured gateways by MasterCard or Visa could be implemented as both are accepted by MCB/SBM.

3 years ago, in 2007, the eCommerce landscape in Mauritius was characterized by a lack of e-shopping culture and therefore no prominent eCommerce service by any Mauritian Incorporated company. Until one fine day, TADA!!!!!
The Wine Store (www.thewinestore.mu) sees the day.

The Wine Store - online shopping in Mauritius

As published on its website, the first eCommerce Shop offers:

    • Choice: a selection of more than 200 wines and 100 spirits from 15 countries
    • Price: very competitive prices plus regular Promotions
    • Expert advice: food pairing, our sommelier’s ratings, pre-mixed cases, discover our new products
    • Delivery: choose to collect your bottles at our nearest pick-up point or opt for a door- to-door delivery
    • Rewards: each purchase allows you to earn points to access various levels of our Rewards Program with exciting gifts for you to look forward to or special invitations to exclusive events

The initiator of the website is Scott Consumer Goods Ltd which is the importer of commercial consumer goods. Thewinestore.mu has the mechanism of online purchase of wine and spirits from an online catalog of wines and spirits imported from abroad. The payment mechanism is provided by an agreement signed between Scott and MCB. Home delivery upon purchase is available within a delay of 2-3 weekdays. Delivery is charged according to the rates of delivery company TnT (Rs. 125). As for Free delivery, there are pick-up points locations as described on the website’s customer service section: http://www.thewinestore.mu/customer_service.php

The eCommerce platform is powered by Open Source technology: Linux, Apache, MySQL, PHP.  The website layout is unfortunately table-based and apparently there is no Google Analytics tracking.  There is an interesting “Making of the thewinestore.mu” on Scott Website. However, for me, it’s more of the Photoshop process of deriving a logo for the website. IMHO a better logo could had been chosen incorporating a Wine design. Most importantly (or dangerously I should say), there is no SSL Certificate on the website, apart from the fact that there is no Privacy Policy.

On the Marketing aspect of the Website, no social media (facebook community, twitter.com, blog etc) adoption effort has been taken, Yet. However online banners on the Special Launch offer seems to be present in local websites:

Another campaign for promoting online purchase is: obtaining points by buying bottles on the eStore (for eg. buy 6 bottles to win 200 points).

To conclude, I would rather hesitate to purchase from such a website. However, Already, I am happy from the possibility of buying a product online in Mauritius and the product being delivered by a service. (yesterday I was surfing and comparing the possibility of a local supermarkets, why not offering online commerce eg. http://courses.monoprix.fr/magasin-en-ligne/courses-en-ligne.html )!

I suggest that thewinestore.mu, from a developer’s and internet marketer there are tons of improvements that can or should be done ! the site has taken birth in the Web 2.0 period which is fastly embracing the look of a semantic web platform (see HTML 5/CSS3). Fortunately, the infrastructure like payment and delivery seems to well set up. This is a good milestone achieved. The another milestone is the correct maintenance of the website and order processing.

Congratulations to the first eStore WebTeam/ Marketing Team and Best of Luck!

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G-Mauritius 2009 Day 2

Day 1 was really Cool:

 

Thanks to Mr. Mahen Govinda, Board of Investment and the staff of BOI, to National Computer Board, to the technicians of the Ebene Conference Hall, and last but not the least to the Brilliant Googlers who attracted such a large audience:

G-Mauritius Day 2 is has as target audience: Technical Managers, Developers, Digital Marketing or the new term which we heard at the Cocktail Dinner on Day 1: “Technopreneurs”.

Focus: Building a successful online business (Using Google Products & Services)

So here goes the description of Day 2 :

I went to University to collect my new Bus Pass and met Mr. G. Dirpal for the last time. He is leaving for UK in order to continue studies. Felt a bit emotional at that time and could not resist asking a last article to read from his side. Obviously the stuff that he gives to students is of Oxbridge level. UoM (Faculty of Law & Management) will definitely miss Mr. Dirpal who’s principles (Hard Work always pays, Work Hard – Relax Hard, “Think”) have always inspired students.

Good Morning Tweeps. Went at Uni to say Goodbye to my favourite lecturer Mr. Dirpal – HRM Lecturerabout 22 hours ago from TweetDeck

I set up my laptop which I felt very important to bring and launched my favourite TweetDeck client. Goshh…I did not even have the time to look at my ToDo list on my Google Desktop Bar on the right!

0900-0930: Registration, Coffee, Snacks

Then reached at Ebene CyberTower 1. Had a nice pleasure meeting Foundations in IT Law lecturer and could not stop talking about how cool Day 1 (target audience: software developers) was.

This time I sat near a guy who does Software Testing, a helpful guy I should say. And to my right….eihhhh…beautiful gurls sitting…ahem…some inspiration when eyes seeking rest! 😀

Please read the Tweets from Bottom to Up.

#googlemu Google cool music (generic of the event) being played….. Google Moris!!about 22 hours ago from TweetDeck

#googlemu G-Day Mauritius 2009 Day 2: For DIgital Marketers and Professonials now starting!about 22 hours ago from TweetDeck

#googlemu I love Googlers comment on my blog!http://digg.com/u1By6Iabout 22 hours ago from TweetDeck

#googlemu had a nice surprise meeting my Cyberlaw lecturer who also came for the conference…about 22 hours ago from TweetDeck

#googlemu Hassen Rojoa with his Yellow flower, toujour pareil!about 22 hours ago from TweetDeck

#googlemu and here we start tweeting G-Day Mauritius Day 2 event!!!!! Goooooooogle Mauritius Rocksabout 22 hours ago from TweetDeck

now came at Ebene with my own laptop today!!about 22 hours ago from TweetDeck

 

0930-1030: Keynote

The Keynote address by Mary Himinkool (New Business Development at Google Inc) was excellent! I could not stop thinking about Google’s 9 Principles of Innovation. Despite we did not hear much of Mary on Day 1, but her keynote address (with all the quotes and informative content about the Philosophy behind Google) was great!

Please read the Tweets from Bottom to Up.

#googlemu Creativity coming from parts of the world….about 21 hours ago from TweetDeck

@AvinashMeetoo #googlemu You also get ideas that Shortlive like : Google Notebook or Google Livelyabout 21 hours ago from TweetDeck in reply to AvinashMeetoo

#googlemu If you are brilliant (1-1 Masters Degree in Computer Science and awards won in Programming Contests), Google is hiring you!about 21 hours ago from TweetDeck

harder questions are coming to come RT @yashvin: #googlemuThe questions are easier today, I keep raising my hand, or rather my finger 😛about 21 hours ago from TweetDeck

#googlemu I love the new test products being put in Google Labs actually…about 21 hours ago from TweetDeck

#googlemu 2) Customisation 3) Participation 4) Respect … woaw it says RESPECT!!! great wordabout 21 hours ago from TweetDeck

#googlemu Five Principles for Captivating Users : coming now 1) Relevanceabout 21 hours ago from TweetDeck

#googlemu The googlers don’t mention the word Microsoft or Windows often….. weirdabout 21 hours ago from TweetDeck

@yashvin Mone met Classic Zordi!! 0_o 😀about 21 hours ago from TweetDeck

#googlemu listening to Key concepts and trends in Internet Growth keynote by Maryabout 22 hours ago from TweetDeck

#googlemu Roy Amara’s Law-> for the first time am hearing of himabout 22 hours ago from TweetDeck

#googlemu G-Africa initiative has been kicked off in Mauritius via G-Mauritius 2009? what next: G-Johanesbourg 2010?about 22 hours ago from TweetDeck

#googlemu Chewy has a new shave…. mega lol…about 22 hours ago from TweetDeck

#googlemu Innovation insights from Mary Himinkool -> New Business Developmentabout 22 hours ago from TweetDeck

@yashvin Mo kot sa zoli hotess BOI en top Rose la….eihhhhhhh quelle est belle 😀 seat no. 88. toi kot toi bhai?about 22 hours ago from TweetDeck

#googlemu A laptop with Intel Centrino….Non….I prefer mine: Intel Core 2 Duo!!!! ha haabout 22 hours ago from TweetDeck

#googlemu Happy Birthday Google!about 22 hours ago from TweetDeck

#googlemu Welcome to G-Mauritius Day 2009!! Day 2…yupi….. Hassen welcomes us..about 22 hours ago from TweetDeck

yupi my lecturer gave me a last fantastic paper of his on HRM : "Why good workers make bad people"about 21 hours ago from TweetDeck

#googlemu Tea Break time…about 21 hours ago from TweetDeck

#googlemu Excellent Keynote from Mary!!! hats offabout 21 hours ago from TweetDeck

#googlemu 2019 will be the iRobot Age!about 21 hours ago from TweetDeck

@yashvin #googlemu He is a media guy and hence tries to get an audience for his talent showabout 21 hours ago from TweetDeck in reply to yashvin

#googlemu Money Money Money $$$$$$ …Money will follow, dn’t worryabout 21 hours ago from TweetDeck

#googlemu I use Google Trends for Browsers download info

1045-1130: Adwords & Adsense – Advertise and make money

Presentation by Matthew “Chewy” Trewalla, Developer Advocate – Google.

The Goat Farming guy

Chewy is a Customer Solutions Engineer at Google. His job is to make technical things accessible and relevant to non-technical people. He is particularly knowledgeable about Google’s APIs and webmaster programmes. He’s has a BEng in Software Engineering, and he’s been with Google since November 2005. When he’s not at work, he likes to play the banjo, and sleep. Chewy is also the Lord of Goats and his Mum doubles click on everything!

 

 

Please read the Tweets from Bottom to Up.

#googlemu small break before the next presentation on Google Analytics start… am tweaking my yest. blog post in the meantimeabout 20 hours ago from TweetDeck

@kurtavish THank you for the tips, z Mauritian "John Chow"about 20 hours ago from TweetDeck

#googlemu Google Adsense presentationhttp://adsense.google.comabout 20 hours ago from TweetDeck

#googlemu mega lol: Goats Rock ad by chewy!about 20 hours ago from TweetDeck

@girishmungra i Met guy yesterday who thought he would be recruited by Google and at z end he was disapointed since he’s in networkingabout 20 hours ago from TweetDeck in reply to girishmungra

@AvinashMeetoo Now you understand y today ALSO I did not sit next to him! lol #googlemuabout 20 hours ago from TweetDeck in reply to AvinashMeetoo

#googlemu Google is saying : Advertise min : $30 a day would be niceabout 20 hours ago from TweetDeck

#googlemu Creating a test : GoatFarming campaign on Google Adwordsabout 20 hours ago from TweetDeck

#googlemu I like Chewy’s presentation style: showing where we are on the agenda. Will try to adopt this approach in my future uni present.about 20 hours ago from TweetDeck

#googlemu I hate ads on youtube videos! what about u?about 20 hours ago from TweetDeck

#googlemu I had 261 on 21373 impressions clicks on my ads… not badabout 20 hours ago from TweetDeck

#googlemu In mauritius, Internet penetration rate is very low!! its sadabout 20 hours ago from TweetDeck

#googlemu wow,, google had billed me $2.00 for one of my ad campaigns…about 20 hours ago from TweetDeck

#googlemu Does Chewy knows anything besides GOATS, CHEESE AND LORD OF GOATS?? mega lolabout 20 hours ago from TweetDeck

#googlemu ahh Google Keyword tool is very usefulhttp://digg.com/d1YZfeabout 20 hours ago from TweetDeck

@loic Have nice breakfast at AirFrance! We are at Google Mauritius Event 2009 in ile Maurice 😀about 20 hours ago from TweetDeck in reply to loic

#googlemu Cool: Anatomy of an Ad Campaign..about 20 hours ago from TweetDeck

#googlemu Let’s increase our Quality Scorers, Digital Marketers!!!about 20 hours ago from TweetDeck

#googlemu Quality Score X MaX CPC = Ad Rankabout 21 hours ago from TweetDeck

#googlemu 2) Willing to Payabout 21 hours ago from TweetDeck

#googlemu Ad position is determined by: 1) Quality Scoreabout 21 hours ago from TweetDeck

#googlemu Sponsored Paid Advertising……… DIgital Marketers in the hall are concentrating….shut…don’t disturbabout 21 hours ago from TweetDeck

#googlemu Google is continually changing and improving the search Algorithmabout 21 hours ago from TweetDeck

#googlemu PageRank…..PigeonRank (Googlés April fool joke) coming in the sessions…about 21 hours ago from TweetDeck

#googlemu Anatomy of a Google Search Results page! coolabout 21 hours ago from TweetDeck

#googlemu Behind the Scenes: Life of a Search query…about 21 hours ago from TweetDeck

#googlemu Ahh Microsoft Bing is interesting from Googlers…about 21 hours ago from TweetDeck

#googlemu Half of internet search r from USabout 21 hours ago from TweetDeck

#googlemu : post your questions on google moderator site:http://moderator.appspot.co…about 21 hours ago from TweetDeck

#googlemu Chewy starting presentation on Google Adwords & Adsense

1145-1230: Google Analytics & Website Optimizer – the importance of testing

Presentation by Julian Harris, Social Computing Guy, Technical Account Manager (TAM) and Agile Coach at Google (julianonsoftware) .

Please read the Tweets from Bottom to Up.

#googlemu Julian Harris on Software: http://www.julianonsoftware…about 19 hours ago from TweetDeck

Follow Julian Harris on Twitter: http://twitter.com/julianha…about 19 hours ago from TweetDeck

#googlemu 85% of traffic from Search Bots… 😦about 20 hours ago from TweetDeck

#googlemu Google Analytics, I think comes from Google Paris team…if am not mistakenabout 20 hours ago from TweetDeck

#googlemu Crazy Tweeting going on for G-Mauritius 2009 Day 2! long live real-time Web!about 20 hours ago from TweetDeck

#googlemu How Google Analytics Works…by Julian harris in progressabout 20 hours ago from TweetDeck

Time for Special Friday lunch!

1245-1330: Search 101 – a great website is nothing without search results

Presentation by Chewy

Please read the Tweets from Bottom to Up.

#googlemu Googlers like scary and Geeky Web stats!about 15 hours ago from TweetDeck

#googlemu Search Click here on Google!about 15 hours ago from TweetDeck

#google I use Google Webmaster Tools for eg. to check sitemap.xml being submittedabout 16 hours ago from TweetDeck

#googlemu We are on slide 35 of Chewy’s presentation!http://digg.com/u1ByrAabout 16 hours ago from TweetDeck

#googlemu Ahhh yupi!!!! Flash now 😀about 16 hours ago from TweetDeck

#googlemu Webmaster Guideline: Test and measure EVERYTHING!about 16 hours ago from TweetDeck

#googlemu is going to talk on Flash. am happyabout 16 hours ago from TweetDeck

#googlemu Describe your images. lots of users search onhttp://images.google.comabout 16 hours ago from TweetDeck

Happy birthday, Google, incorporated as a company this day in 1998. Powerful today, we hope its leadership will remember "Don’t be evil."about 16 hours ago from TweetDeck

#googlemu Oups, its Think instead….sorry for mistype 0_oabout 16 hours ago from TweetDeck

#googlemu Thank about you title of your articles or pages on your siteabout 16 hours ago from TweetDeck

#googlemu Google gets confused when a site redirects you. Avoid Redirection..about 16 hours ago from TweetDeck

#googlemu If a url looks scary, people won’t click on itabout 16 hours ago from TweetDeck

#googlemu Basic Site preparation guidelines for all web developers wishing Online successabout 16 hours ago from TweetDeck

#googlemu Relevance + Importance (BBC Linking to your website) -> tasty for Googleabout 16 hours ago from TweetDeck

#googlemu Repeating words in a web page is a bad practice…Google hates that!about 16 hours ago from TweetDeck

#googlemu Google understands Flash, AJAX applications…Cool!about 17 hours ago from TweetDeck

#googlemu Interesting Agenda of the presentation….about 17 hours ago from TweetDeck

#googlemu Presentation by Chewy Trewhella on Search 101 is going to start in 2 minutesabout 17 hours ago from TweetDeck

#googlemu just returned from a Special Friday lunch with an E-Commerce Expert…about 17 hours ago from TweetDeck

You see the Macbook Pro 😀

#googlemu exploring a bit of Macbook Pro with my friend Joel at the G-Day Mauritius 2009!

1430-1515: Knol & Blogger & Web Elements – if you know stuff, tell people

 

Did we hear much of Knol???

1530-1615: Inspiration – some great sites already using our tools

Last session by Mary

Please read the Tweets from Bottom to Up.

#googlemu waow! WIki moris: a new project being presented by Fraçoisabout 14 hours ago from TweetDeck

#googlemu Lets talk about Android !!!about 14 hours ago from TweetDeck

#googlemu I like the nice discussion going on Concerning the page results of a Google Search and its accuracyabout 14 hours ago from TweetDeck

#googlemu Sacha jumping on the stage for bilingual results…about 14 hours ago from TweetDeck

#googlemu checking out Google Audio Indexing…about 14 hours ago from TweetDeck

#googlemu Questions and Google Answers Time!about 14 hours ago from TweetDeck

#googlemu Fun music on : http://www.funradio.muabout 14 hours ago from TweetDeck

#googlemu presentation of funradio.mu by Hassen Rojoaabout 14 hours ago from TweetDeck

#googlemu demo of http://www.kotzot.com by a Mauritianabout 15 hours ago from TweetDeck

Leave http://tweetree.com/ and follow the Mauritian Version by @asvinb on http://twitree.com #googlemuabout 15 hours ago from TweetDeck

#googlemu weahhh @asvinb on stage to demo : http://twitree.comabout 15 hours ago from TweetDeck

#googlemu is wondering what is the purpose of the whiteboard set up in the hall??? @julianharris @LordofGoatsabout 15 hours ago from TweetDeck

#googlemu Have a nice visit on: http://obamavisits-ghana.ap…about 15 hours ago from TweetDeck

@LordofGoats #googlemu 107 slides…phew….humans have a concentration limit of 20 minutes and then they start thinking of SEX!about 15 hours ago from TweetDeck

#googlemu having fun taking photos for the last Google Session….about 15 hours ago from TweetDeck

@LordofGoats Hey Chewy! Do you know anything else besides GOATS??!!about 15 hours ago from TweetDeck

#googlemu Mary on: "Inspiration – some great sites already using our tools"about 15 hours ago from TweetDeck

#googlemu Mary is starting the last session today!about 15 hours ago from TweetDeck

 

1630-1700: Wrap up

#googlemu bye G-Mauritius 2009. Thanks to the Google Team 😀about 14 hours ago from TweetDeck

#googlemu End of photo sessionabout 14 hours ago from TweetDeck

#googlemu Everybody on Stage for a Photo!about 14 hours ago from TweetDeck


G-Mauritius 2009 Day 1

Just returned from Cocktail Dinner offered in Honour of the Google Team in Mauritius for G-Mauritius 2009 held at Sheraton Four Points

Google Mauritius

It was an excellent day!

The event has been live-tweeted under the hashtag: #googlemu, #GGMD etc..

Join the Google Mauritius Group on: Google Mauritius

gMorisTitle

My Flickr Set for Day 1 Photos: G-Day Photos

Had a great opportunity to use and review an HTC running Android. Using the Android SDK running on Windows and simulating the mobile is another thing and using the real phone is another…

HTC Android

It was a nice time to meet key IT personalities in Mauritius and share contact cards

am tired and have to rest in order to be ready for G-Mauritius 2009 Day 2